Most branding approaches skip the most crucial step: discovering who you truly are before determining how you should present yourself.
They focus entirely on expertise—your skills, credentials, accomplishments—creating what I call "cut flower" brands. Beautiful, but temporary. Requiring constant maintenance and eventually fading away.
This is why so many accomplished Christian women leaders feel disconnected from their own brands. You've done everything "right"—hired designers, worked with copywriters, invested in strategy sessions—yet something still feels misaligned.
It's not because these services aren't valuable. It's because they're building on a foundation that wasn't properly established.
The missing piece?
Your divine design—the God-given essence at the core of who you are.
The Divine Design Assessment:
IN OTHER WORDS:
Where does your current branding truly align with your God-given essence?
And where might it be quietly misrepresenting who He created you to be?
Where Do You Stand?
I invite you to truly take 60 seconds and reflect on these questions.
When I work with accomplished Christian women leaders, I often discover a significant gap between who they truly are and how they're presenting themselves professionally. This misalignment isn't just a branding problem—it's a stewardship issue.
God intentionally designed you with a unique essence, specific gifts, and divine purpose. Yet many of us build our brands entirely around our expertise, credentials, and market positioning—leaving our divine design buried beneath layers of "professional" presentation.
How might your impact deepen? What new doors might open when you show up as your whole, divinely-designed self?
This is exactly why I created the Divine Design Discovery Guide—to help you bridge that gap and build a brand foundation that honors your complete, God-given identity.
What would change if your personal brand fully expressed the essence God placed within you?
Do you have a polished brand that looks good but doesn't feel authentically you?
Where are you on your journey?
Have you launched initiatives only to pull them back because something felt misaligned?
Are you compartmentalizing different aspects of yourself instead of expressing your whole, God-created identity?
Do you find yourself constantly updating your messaging, visuals, or offerings in search of something that resonates?
Are you hesitant to fully "put yourself out there" because you're unsure how to show up authentically?
What I’m inviting you to is an opportunity to more faithfully steward how God designed you to serve His purposes and reflect His image in the world.
How much longer will you invest time, energy, and resources into brand elements that don't reflect your true divine design?
Introducing...
A transformative 90-minute audio journey with a comprehensive workbook that guides you across the Essence Bridge—from an expertise-focused brand to an essence-rich expression of your divine design.
Don’t confuse this with a regular ole’ branding course.
It's a sacred journey of discovery that combines biblical wisdom, strategic insight, and reflective exercises to uncover the divine fingerprint God has placed within you.
-Chelsea Smithhart-Wells,FOUNDER & WELLNESS INSTRUCTOR
Creating a brand isn't just making a pretty website and picking colors, it's a purifying & emotional process.
What you're about to experience isn't a standalone process—it's the foundational first pillar of my signature Essence to Legacy™ Framework.
Divine Moments Mapping
The Divine Design Discovery Guide Mini-Course implements The Essence Bridge Framework—a proven, four-step process that takes you from an expertise-focused brand to an essence-rich expression of your divine design. As shown in the diagram above, you'll journey through:
Divine Patterns Recognition
Essence Indicators Inventory
Divine Purpose Alignment
Only after establishing this solid foundation can you effectively build the other pillars of your legacy brand.
By starting with Divine Design Discovery, you're not just improving your brand—you're beginning a transformational journey toward creating a legacy that authentically reflects who God designed you to be.
This foundation-setting work is the crucial first step that most branding approaches skip entirely.
Identify the pivotal experiences where God's hand was clearly at work in your life, creating a constellation of divine moments that reveal His intentional design for you.
Connect these seemingly separate moments to uncover the recurring themes and purpose patterns that illuminate how God has consistently worked through you across different seasons.
Discover which of the six Essence Themes aligns with your unique patterns, revealing the distinctive lens through which God designed you to reflect His image in the world.
Connect your discovered essence to your calling and current work, identifying where your divine design already shines through and where it might be hidden, creating a solid foundation for authentic brand alignment.
what you'll receive:
Discover the six Essence Themes through biblical examples and understand how essence transforms expertise
Four Core Audio Modules
(90 Minutes Total)
Biblical Foundations of Divine Design -
Map the pivotal moments where God's hand shaped your journey and begin seeing the patterns others miss
Divine Moments Timeline Creation -
Use the proprietary Pattern Recognition Matrix to connect seemingly unrelated experiences into clear purpose themes
Purpose Pattern Recognition -
Complete the comprehensive assessment to identify your primary and secondary essence themes and align with your divine purpose
Essence Indicators Inventory & Divine Purpose Alignment -
Thoughtfully designed questions that draw out insights you've never articulated before
Comprehensive 50+Page Workbook
(Printable & digital versions)
Reflection Prompts & Exercises -
Clear frameworks to map your divine moments and recognize recurring patterns
Visualization Templates -
The complete Essence Indicators Inventory with scoring guide and interpretation keys
Essence Assessment Tool -
Practical tools to connect your essence to your calling
Divine Purpose Alignment Worksheets -
Biblical foundations to ground your discovery process in God's Word
Scripture References -
Integration & Next Steps Audio Guide
Bonus:
Evaluate existing and future brand investments with clarity, ensuring everything you create authentically expresses your divine design
Stop compartmentalizing different aspects of your gifts and expertise, creating a cohesive personal brand that integrates all facets of your calling
Make more aligned decisions about your brand aesthetics and messaging that genuinely reflect who God created you to be, not just what you do
Confidently begin to articulate your divine essence in a way that resonates with your ideal audience and distinguishes you from others with similar expertise
SOME OUTCOMES YOU'LL EXPERIENCE
After completing the Divine Design Discovery process, you'll be able to:
Show up more powerfully in your content and communication, attracting opportunities that align with your true purpose
These outcomes create the foundation for a personal brand that feels authentic, attracts aligned opportunities, and positions you to build a lasting legacy.
I'm Alexis Campbell, a personal brand strategist, consultant, and coach for accomplished Christian women leaders. For the past 15 years, I've been guiding women like you to discover and express their unique essence through various transformative mediums.
My journey began with 10 years in professional makeup artistry, photography, and creative direction, followed by 7 years in brand identity and website design. Throughout this journey of helping women elevate their brands and businesses, I noticed something troubling: even with beautiful visuals and strategic messaging, many women's brands still felt disconnected from who they truly were.
This revelation led me to develop the Essence Bridge framework—a process to help multi-talented, high-achieving women stop compartmentalizing their gifts and instead build cohesive, purpose-driven personal brands rooted in their divine design.
Today, I work exclusively with ambitious women in leadership who are ready to build legacy-driven brands that don't just showcase what they do, but reveal who God designed them to be.
Alexis Campbell
ABOUT YOUR GUIDE
This mini-course experience is specifically designed for accomplished Christian women leaders who:
Is The Divine Design Discovery Guide For You?
Most branding processes start with the market—who you're trying to reach, what they want, and how you fit in. That's valuable, but it's not the full picture.
The Divine Design Discovery flips that script. We begin with you—who God designed you to be at your core.
Your essence becomes the foundation, not an afterthought. We blend biblical wisdom with brand strategy to build a personal brand that’s aligned from the inside out. When you start with your divine design, everything else—your message, your visuals, your audience—begins to fall into place with greater ease and integrity.
The core audio content runs about 90 minutes total, and most women complete the full experience—including the guided workbook—in 3 to 4 hours across a week.
That said, this isn’t a race. You have lifetime access, so whether you carve out one focused day or savor it slowly over a few weeks, you get to move at the pace that honors your season and style.
There’s no “right” way—just the way that gives you the space to reflect deeply and listen closely.
Perfect. That means you’ve already got pieces in place—we’re just going to help you ground them in purpose.
This discovery process won’t replace your past investments; it’ll bring clarity to them. You’ll see what aligns beautifully with your divine design, and what might need tweaking.
After going through this, you’ll see why your existing brand doesn’t feel like you. It’s like putting the right frame around a painting—it brings the whole picture into focus.
Not at all. Whether you’re leading in a business, a boardroom, a ministry, or a new season of life, your divine design is relevant.
This process is for women who want to show up with more clarity, confidence, and conviction—no matter their title. Leadership is influence, and your personal brand is simply the way that influence is experienced. This is for you if you're ready to align your presence with your purpose, wherever God has planted you.
This foundational work will transform not just your brand but how you understand your divine calling. It's the missing piece that makes all your other branding investments actually work.
As soon as you click the button below, you'll be taken to a secure checkout page.
After your purchase is complete, you'll receive immediate access to all mini-course materials via email. In your first email I’ll share the links to your workbook and instructions on how to access your private podcast training.
And as a previous brand strategist, website designer, and marketing consultant, with plenty of friends in the industry, I know this firsthand.
As a Christian woman in business and leadership, WITHOUT this foundational step of solidifying your God-given essence BEFORE all the sleek and sexy brand assets, you'll continue investing in visuals, messaging, and strategies that never quite feel like you.
WITH this foundational work under your belt, everything else falls into place—and you'll finally experience the confidence that comes from authentic brand alignment.